Cybersecurity Awareness Campaign
Posters, outdoor and campaign materials for the Liberia Telecommunications Authority’s cybersecurity awareness drive, with safety advice written in Liberian English so it reads like a word from a neighbour.
- Project
- Cybersecurity Awareness Campaign
- Client
- Liberia Telecommunications Authority (LTA)
- Role
- Campaign design
- Year
- 2024
- Format
- Print, outdoor & social campaign
- Track
- Brand & Design
Approach
Each piece pairs a Liberian English headline (“Hold lay tight!”, “Buh you nah bukah”) with plain, practical tips: don’t share your password, protect your data, report suspicious pages and accounts. The look is built on the LTA green with a bold red call-to-action band and condensed headline type, so the same system works from a hand-out flyer to a roadside billboard.
